The cryptocurrency market has seen a significant growth in institutional investments in recent years.
A JPMORGAN survey on 4,200 institutional merchants revealed that while the interest in cryptocurrency is growing, 71% of interviewees do not plan to exchange cryptocurrencies in 2025, decreasing compared to 78% in 2024. However, 16% have In the program to exchange cryptographs this year and 13% are already trading, both showing an increase compared to last year.
The price of Bitcoin is more than doubled in 2024 and the introduction of US Bitcoin Etfs has contributed to guiding a 33% increase in the global ownership of cryptocurrencies since 2023. The increase in the trust of investors and clearer regulatory framework have fueled this expansion. However, 71% of institutional operators do not yet plan to exchange cryptocurrencies, a sign that adoption remains during work. Encouraging, this figure has improved compared to last year, indicating a gradual movement of feeling.
Institutional feeling and market trends – one of the worst liquidations in the history of cryptocurrencies
The cryptocurrency market witnessed a brutal shock on Monday 3 February, while the aggressive commercial rates of Donald Trump triggered a chain reaction of the sale of panic, culminating in the largest liquidation event of 2025.
The Sell-off canceled $ 400 billion from the chaptocurrency market capitalization, triggering liquidations that have exceeded the historical accidents of Covid-19 and the FTX collapse. Over $ 2.2 billion in leverage positions have been swept away within a few hours.
Bitcoin has recently fallen below the $ 98,000 sign, currently exchanging to $ 97,130. However, the major losses have been observed among the Altcoin, with Solana that descends below $ 200. Despite these decreases, the overall feeling on the cryptocurrency remains positive, guided by the growing institutional interest, by regulatory improvements and the wider adoption of digital activities.
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Despite these figures, 100% of the operators interviewed requires to increase the e-trading activity, in particular for less liquid activities. This indicates a movement towards digital markets, even if the cryptographic adoption remains cautious.
Regional growth in the ownership of cryptocurrencies – South America has seen the greatest growth
The ownership of the cryptocurrency has expanded globally, with each region that has recorded an increase in the last year. Support policies in various countries and clearest regulatory guidelines have played a crucial role in the acceleration of adoption.
According to Triple-A data, in 2024, about 562 million people possessed cryptocurrency, which represent 6.8% of the global population.
South America saw the highest growth, with the increase of 116.5%, largely led by hyperinflation in Argentina (owned by 18.9%) and Brazil (owned by 17.5%).
Oceania has also recorded rapid growth of 114.3%, with institutional investors who have increased their exposure despite a drop in retail investors deposits.
North America has seen a growth of 38.6%, stimulated by the approval of Etf Bitcoin Ethereum, with companies like BlackRock driving the charge.
Asia continues to dominate in absolute numbers, with over half of the global cryptocurrencies owners who reside in the region, in particular in Singapore, where almost a quarter of the residents holds the cryptocurrency.
Europe recorded 60.3%growth, while Africa recorded a growth of 8.5%, the lowest of all regions.
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The approval of Bitcoin Etfs in January 2024 marked a milestone for industry. The institutional investors who have previously hesitated due to regulatory uncertainty now have a more traditional and regulated entry point in the cryptocurrency market. In addition, the United States government is showing greater support for digital resources:
- The century has reduced its control unit in 2025, reporting a more accommodating position.
- The executive order of Donald Trump has set up a sovereign fund, which could include Bitcoin in its reserves.
- The White House “Crypto Czar” David Sacks underlined the importance of bringing Stablecoins Onshore to maintain the global domain of the dollar.
With the increase in Bitcoin prices, the most institutional involvement and the growing regulatory support, Crypto is cementing its place in global financial markets. The rapid increase in global property, in particular in the regions that live inflation and regulatory changes, highlights the growing traditional adoption. As the regulations continue to evolve, more institutions are likely to explore digital resources, further expanding the basis of cryptographic investors in the years to come.
Explore: the price Sold falls below $ 200: what reveals the analysis of Solana prices?
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