Binance Japan Banks On PayPay’s Network Effect For Smoother Crypto Payments

Binance Japan has partnered with PayPay to make it easier for people in the country to use cryptocurrencies for everyday cashless payments.

The partnership was announced on October 9, 2025 and aims to build new services that connect digital assets with PayPay’s payment network, offering users a more seamless payment experience.

“By integrating cashless payments and cryptocurrency, we will provide a seamless financial experience to everyone in Japan.”

For those who don’t know, PayPay is a joint venture between SoftBank Group and Yahoo Japan. It offers QR code and barcode-based payment services via a smartphone app, allowing users to link their bank accounts or credit cards and make cashless payments.

Binance Twitter announcement

(Binance Japan)

According to former Binance CEO Changpeng Zhao, as part of this deal, PayPay and SoftBank acquired a 40% stake in Binance Japan.

Binance, which launched its Japan-specific platform last December, now serves over 70 million users in the country.

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PAYPAY users can now purchase cryptocurrencies directly through Binance Japan

According to the official statement, Binance Japan has launched a new feature that allows users to purchase cryptocurrencies using “PayPay Money”, a digital balance on the Pay Pay app.

This marks the first step of a broader partnership between Binance and PayPay. According to the announcement, users will also be able to withdraw cryptocurrencies directly to their PayPay accounts in the future.

PayPay platform data from Fintech Observer

(Source: Japan Fintech Observer)

Decisively expanding this partnership, Mayoshi Yanase, Executive Officer of PayPay, said: “By investing in Binance Japan, the Japanese branch of Binance, the world’s largest cryptocurrency exchange service provider, we will provide Binance users with a solution that combines the convenience and security of PayPay.”

With over 38 million users, PayPay is Japan’s largest mobile payment platform.

Meanwhile, Binance Japan CEO Takeshi Chino added: “By combining PayPay’s huge user scale with Binance’s innovative technology, we are confident that we can bring Web3 closer to more people across Japan and provide secure and convenient cryptocurrency services.”

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Japan is betting big on cryptocurrencies

In fact, Binance Japan’s partnership with PayPay is just one example of the many pro-crypto announcements coming out of the country this year. It is rapidly digitizing, with major companies adopting Bitcoin as part of their treasury strategies.

Leading the race to adopt cryptocurrencies is none other than Metaplanet, the Tokyo-based Bitcoin treasury company, which recently became the fourth largest company in the world in terms of BTC, currently holding 30,823 BTC, worth $3.3 billion.

Additionally, according to a recent report from Chainalysis, Japan has seen the strongest cryptocurrency adoption growth in Asia over the past year, surpassing countries like India and Vietnam.

The country’s on-chain transaction value increased more than 120% in the 12 months to June 2025, outperforming other APAC nations.

Meanwhile, in a sign of the country’s changing financial landscape, regulations that previously limited the listing of stablecoins on domestic exchanges are starting to be loosened.

A Japanese startup has announced plans to launch the country’s first yen-backed stablecoin later this year, signaling authorities’ willingness to embrace the cryptocurrency boom.

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Key points

  • Binance Japan now allows users to purchase cryptocurrencies directly using PayPay Money

  • PayPay and SoftBank have acquired a 40% stake in Binance Japan to deepen collaboration

  • Japan leads Asia in cryptocurrency adoption, with a 120% increase in on-chain activity

The post Binance Japan Banks On PayPay’s Network Effect For Smoother Crypto Payments appeared first on 99Bitcoins.

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